1/14
digital marketing agency
We are your experts in social media, conversion techniques, user behavior, and creative design. We see ourselves as an extension of your team and stand by your side as you scale or launch new products as if we were part of your company.
We are your experts in social media, conversion techniques, user behavior, and creative design. We see ourselves as an extension of your team and stand by your side as you scale or launch new products as if we were part of your company.
About Us
We develop creative and innovative solutions for our national and international clients - from holistic brand management to implementation in all important disciplines.
Our Services:
Digital Strategy Consulting
Branding
Product Launch
Social Media Management
Social Media Marketing
Content Production
Search Engine Advertisement
Our Customers

Marketing for Trilleco

Marketing Concept I Market Entry I Product Launch I Social Media

Main Goals

1. Creation of marketing concept

2. Creation of market entry concept

3. Preparation of product launch

4. Creation of product videos

5. Production of content with corresponding SEO favored keywords

6. Social media management

Target Audience: small and medium-sized enterprises industrial and manufacturing sector
01. First Phase
Goal: Strategic development and planning of the marketing strategy for the social media channels with the following execution.

First phase:
In this phase, we develop the concept of the accounts and the strategic direction, including a content strategy and the visual concept.

List of To-Dos:
✓ Product Workshop with the team of Trilleco (values, vision, goals)
✓ Creation of competence fields and key content topics
✓ Development of marketing strategy for AI/AR and carbon management modules
✓ Visual and content concept planning incl. growth strategy
✓ Design of the feed according to the content plan
✓ The planning of times and reminders for stories

02. Second Phase
Goal: Creation of market entry concept and preparation of product launch of the newly developed modules. Administer and manage designated social media channels. The focus is on increasing engagement and attention.

We recommend creating 3 posts per week to ensure steady channel growth.
Our full focus is on reaching KPIs and marketing goals, coverage of immediate topics instead of a post count.

Services:
✓ Production of content with corresponding SEO favored keywords
✓ Two to three posts per week incl. hashtag strategy
✓ Weekly guide for stories and reminders
✓ Upload of the posts and management of the channel
✓ Creation of stories in motion design
✓ Community management
✓ Monthly reporting with results and statistics
03. Third Phase
Creating fun and engaging content by exploring different channels (LinkedIn, Xing, Facebook and Instagram)

✓ Product videos
✓ Livestreams
✓ Instagram Reels
✓ Engaging Instagram Stories
✓ Themed Highlights
✓ Insightful Interviews
04. Advertisement
In addition, we provide promotional services to gain greater exposure and more followers.

✓ Advertising
Ongoing advertising to promote important posts to the target audience or to gain new followers. We define an advertising budget with you and manage the ad campaigns.

✓ To create an efficient advertising campaign, we test a variety of audience settings, texts, and visuals. This allows us to determine the advertising campaign that brings the most favorable cost per follower.
05. Services
Marketing and Market Entry Concept as well as Content Production
Services:
✓ Development and strategic planning of digital marketing strategy
✓ Market Entry
✓ Product Launch
✓ Content plan creation
✓ LinkedIn, Xing, Facebook, and Instagram management
✓ Content Production with qualitative videos, posts, and stories
✓ Increase community engagement
✓ Monthly report with results and statistics
✓ On request additionally: advertising campaign management

Project Team:
Account Manager
Copywriter
Graphic designer
Motion designer
Videographer
Story manager

ONE TIME FEE:
Package Marketing Concept, Market Entry,
Product Launch and qualitative Content Production
€68,000

OPTIONAL:
Advertising: Monthly Advertising if needed
€6,500 (suggested starting budget which can be adopted)
Running an advertising campaign to attract new customers, promote posts, or attract new potential customers
©️ 2021 All Rights Reserved, KRAFT DIGITAL