Goal: Creating the concept for the Social Media account and the power of selling
Period: 1,5-2 weeks
At this stage, we will develop the whole concept of the Instagram account, including the main goals, an image of the product we are building, detailed content strategy, and visual concept.
List of To-Dos:
1.An interview with the Founders
2.Exploring the market and legacy
3.Creating communication strategy that helps to meet business goals
4.Content plan for the first month
5.Visual concept
6.Interactive video creation
7.Design of the feed for the first month according to the content plan
8.Scheduling times and reminders for stories
9.Curation and management of highlights